Campaigners 'advertise' Southampton's pollution levels

Clean air campaigners are so frustrated at the level of pollution in Southampton that they have paid for a billboard to 'advertise' and raise awareness of just how bad it is.

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Huge billboard singles city out for high pollution levels

Billboard's biting message criticises pollution levels

It has been described as one of the most polluted cities in the country - and now Southampton is being shamed into taking more action - by a billboard.

Pollution is responsible for 110 deaths in the city each year. And it's estimated to cost the local NHS an annual 50 million pounds.

Emissions from traffic and Southampton Port. has prompted the Clean Air Initiative to create a new sign to get their message across. Sam Holder reports.

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