Yahoo buys Tumblr for $1.1 bn

Yahoo has vowed "not to screw up" its $1.1 billion (£720m) deal for the blogging site Tumblr. It means a $250m (£164m) fortune for the 26-year-old founder, six years after he created it.

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Yahoo to make photo-sharing site Flickr 'awesome'

Yahoo is set to make photo-sharing site Flickr "awesome" again, as the company revealed it has redesigned the website.

The news comes as Yahoo announced its $1.1 billion (£723m) takeover of blogging platform Tumblr.

Flickr launched a new Android app to follow the December unveiling of a new iPhone app Credit: Rolf Vennenbernd/DPA/Press Association Images

Speaking at an event in New York City, Yahoo said it was now offering Flickr users one terabyte of online storage for free, enough to store more than 500,000 images at a resolution common to most smartphones.

The company also revealed the new website will emphasise photos rather than text or white space, creating bigger pictures, shared in full resolution.


Yahoo 'promise not to screw up' Tumblr deal

US tech giant Yahoo has snapped up Tumblr in a major US deal that will reportedly net the blogging site's 26-year-old founder a 250 million US dollar (£164 million) fortune six years after he started it.

Per the agreement and our promise not to screw it up, Tumblr will be independently operated as a separate business. David Karp will remain CEO.

– Yahoo chief executive Marissa Mayer

Tech firms chase startup edge as Yahoo 'buys Tumblr'

The purchase of Tumblr by Yahoo would add to established Internet companies like Google and Facebook that have spent $1 billion or more each buying startup companies in the battle for competitive edge in the technology business market.

Facebook last year paid cash and stock initially valued at about $1 billion to buy popular photo-sharing service Instagram, according to figures quoted in The Wall Street Journal.

Google paid $1.65 billion in stock seven years ago for YouTube, the online-video giant.

In a smaller deal, AOL bought Huffington Post for $315 million in 2011.

Report: 'Yahoo to buy Tumblr for $1.1 billion'

Blogging platform Tumblr has been bought by Yahoo Inc for $1.1 billion (£720m), according to reports in The Wall Street Journal and The Guardian.

The deal would represent a major power shift in the technology business, according to the WSJ.

Tumblr had 75,000 users in a fortnight and now there are roughly 110 million. Credit: PA

It is understood that former Google executive Marissa Mayer, now in control of Yahoo, secured the deal yesterday afternoon when it was approved by the board.

A press conference is scheduled for this afternoon in New York's Times Square, close to Tumblr's headquarters.

David Karp founded Tumblr in his bedroom in his mother's apartment in 2007 when he was 21.

It had 75,000 users in a fortnight and now there are roughly 110 million.

Sir Richard Branson is among investors who have poured $125m into the company.

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