Too many adults are failing to recognise the consequence of bullying because they "don't take it seriously" and still see it as "part of growing up", a charity chief has warned.
Emma-Jane Cross, CEO and founder of Beat Bullying said:
– Emma-Jane Cross
Far too many European citizens still see bullying as part of growing up and don't take it seriously.
This is pushing young people to the brink with some even resorting to harming themselves in order to cope.
How many more children have to tragically lose their lives before these outdated perceptions change?
More than half of children who are the victims of bullying developed depression as a result of the abuse, according to a survey.
Read: Effects of school bullying 'visible nearly four decades later'
Beat Bullying quizzed 2,000 parents and adults across Europe and found a further 35% of victims began harming themselves and 38% contemplated suicide.
However, the same poll exposed a large minority of adults who consider bullying just part of growing up.
Some 34% thought school yard abuse was inevitable and 16% regarded it as character building.
Read: Surge in online and racist bullying, ChildLine says