Chief Constable of Northamptonshire Police has called for 'drunk cells' to take pressure off police and hospitals caused by binge drinkers.
The first step for an alcoholic on the road to recovery is admitting you have a problem, if you're a country, the same principle applies.
Locals in a Mexican city got an unexpected surprise after a truck carrying beer cans collided with a train and spilled its contents.
A mother has spoken to Daybreak about how she started drinking after having children, and warned other parents of the dangers of setting a poor example to youngsters.
It comes as a study by the charity Drinkaware found that almost half of 10 to 14-year-olds had seen their parents drunk, while almost a third had seen it more than once.
While setting rules about alcohol and speaking to children about the risks is a positive step, equally important is that parents understand their significant influence as role models and feel confident to set a good example.
– Elaine Hindal, chief executive of Drinkaware
Children are aware of alcohol from a young age.
Estimates suggest that around one in three children under 16 in the UK live with an adult binge-drinker, and studies show that the odds of a teenager getting drunk double if they have seen their parents drunk - even if only on a few occasions.
Understanding the impact of what parents say as well as what they do is important, as both can shape children's attitudes towards alcohol.
Almost half of 10 to 14-year-olds have seen their parents drunk, according to a new survey.
Research from the industry-funded charity Drinkaware found 46% had seen their parents drunk, with 29% saying they had seen it on more than one occasion.
The poll of 1,000 parents and their children also found 42% of parents admitting their child had seen them or their partner drunk.
But 72% of parents said they felt very confident talking to their child about drinking and 75% believed they were best placed to do so.
The Chief Constable of Essex police, Stephen Kavanagh, has warned a "small group" of his officers against taking time off sick to recover from hangovers.
He criticised the force's overall sickness record, saying officers take an average of 12 sick days a year compared to only seven among nurses at Broomfield Hospital in Colchester.
Kavanagh said some officers were "abusing the sickness management process", adding: "Every time they throw a sickie they are letting their mates down, they are letting their community down."
"if you look at the overall numbers compared to other forces, there is also a group - a small group but a group nonetheless - that are abusing the sickness management process," he said.
"If they can't get the time off, they take it sick. If they have a heavy night, on occasions they are taking days off."
Alastair Campbell, the former director of communications to former Labour prime minister Tony Blair, has promised in a tweet to donate £10,000 to the Conservative party if they back minimum unit pricing for alcohol.
It will make me feel unclean to be Tory donor but if David Cameron commits to Minimum Unit Pricing I will make 10k donation to Tory party
Campbell has written extensively about his drinking problem which caused him to give up alcohol aged 27, and said in September that Britain needed to admit it had a drinking problem.
Morten Draegebo, an A&E consultant at Cross House Hospital in Kilmarnock, says children who are drinking alcohol are exposing themselves to significant danger.
He told the BBC: "There is a problem with their ability to defend themselves. The typical patient may be found in a field. They often need to hide away from any sort of adults in the area so they're picked up by the ambulance service.
"They have difficulty locating where they are because the description comes through from a distressed half-drunk teenager potentially saying that they're under a tree somewhere in a large park."
His comments come after figures obtained by BBC Radio 5 Live show hundreds of children aged 11 or under were admitted to accident and emergency units for alcohol-related problems.
Hundreds of children aged 11 or under were admitted to accident and emergency units for alcohol-related problems, figures obtained by BBC Radio 5 Live shows.
A total of 6,500 under 18-year-olds were admitted because they drank too much in 2012-13, with 293 of them aged 11 or under.
The figures, obtained by Freedom of Information requests, also showed that more girls than boys are being taken to hospital with alcohol-related problems.
Hospitals have dealt with almost 48,000 drink or drug-related illnesses in the past five years for children under 18.
Parents are "unwittingly" giving out positive messages about alcohol that are very hard to take back once their children become teenagers, the head of an organisation that promotes alcohol awareness has told Daybreak.
Alcohol Concern chief executive Eric Appleby said British children grew up to mimic a prevalent drinking culture, where "drink was talked about in very approving terms".
One in four parents have given their children alcohol under the age of 10, a Daybreak of survey has found.
It also emerged that one in 20 parents have seen their underage child drunk.
One in seven parents suspect their young teenager (11-16-year-olds) is secretly drinking alcohol, an exclusive Daybreak survey has found.
Nearly one in 10 children aged 11-16 drink alcohol and half of those admit to being inebriated in the last month.