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Brits 'sorry' after video mix-up in social media award

Brit Awards organisers have apologised after four million TV viewers were shown the wrong video during a high profile public vote.

John Newman was one of five acts shortlisted for the best video category, which in a first for the ceremony featured a live "social media" vote to determine the winner.

But they managed to repeatedly show an entirely different video when they prompted viewers of the awards to vote on Twitter.

Newman had been in the running for his Love Me Again video, earning a place due to the promo's popularity on YouTube - but they actually broadcast the promo for his single Cheating.

He missed out to One Direction's Best Song Ever, considered to be the favourite for the prize due to the boy band's huge Twitter following.

In a joint statement, the production company Brits TV and broadcaster ITV said: "In the package, the voiceover referred to John Newman and graphics correctly referred to his video for Love Me Again, but regrettably a six-second clip of a different John Newman video was shown.

"The correct video in full was available to see via www.brits.co.uk, Twitter and all other official Brits social channels, and the Brits web address was read out during the show. Brits organisers have apologised to John Newman."

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Brits ceremony smashes Twitter record

Social networking site Twitter revealed the Brits ceremony smashed all their records to become the most tweeted about TV show ever in the UK - with 2.17 million posts. A further 2 million messages were sent by music fans for the award ceremony's first Twitter live vote.

The tweets won One Direction their gong for best video, which came as no surprise because of their huge social media following.The most retweeted tweet came from band member Harry Styles whose message of thanks to fans was reposted more than 130,000 times.

The show also set a new tweets-per-minute record for a UK TV show with 78,000 tweets every 60 seconds.

One Direction: Brit Awards success 'absolutely amazing'

One Direction said it was "absolutely amazing" to have won two Brit Awards at tonight's ceremony.

Speaking on behalf of the band after the show, Liam Payne said: "[This is] our fourth award which is absolutely incredible and we can't believe it.

"Getting nominated for the first award was amazing. Now receiving a Global Success Award here tonight - it's incredible."

Harry Styles also thanked 1D's fans after they won the Best Video gong for Best Song Ever, which was voted for by the public.

Arctic Monkeys beat Bowie to British Album Of The Year

Arctic Monkeys have won the British Album Of The Year at the Brit Awards, making it the third time they have done the double at the ceremony with British Group and the best album gong.

Arctic Monkeys take to the stage. Credit: ITV/Brit Awards 2014

David Bowie, who was crowned British Male Solo Artist earlier in the awards show, lost out to the band. His first album after a 10-year hiatus, The Next Day, failed to make the grade.

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Bowie urges Scotland to 'stay with us' in Brits speech

David Bowie has urged Scotland to "stay with us" as he was named British Male Solo Artist at the Brit Awards.

Supermodel Kate Moss, who collected the gong on Bowie's behalf, read a statement which said: "In Japanese myth the rabbits from my old costume that Kate's wearing live on the moon.

Kate Moss collected the Brit Award on David Bowie's behalf. Credit: ITV/Brit Awards 2014

"Kate comes from Venus and I from Mars, so that's nice. I'm completely delighted to have a Brit for being the best male, but I am, aren't I Kate? I think it's a great way to end the day.

"Thank you very, very much and Scotland - stay with us.

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