One of the UK's biggest drug and alcohol charities, CRI, has warned that the UK is "only scratching the surface" posed by Novel Psychoactive Substance (NPS) or 'legal high' misuse.
As part of its new campaign, CRI has launched strangemolecules.org.uk to keep young people informed of the facts as new drugs are discovered every week.
David Biddle, Chief Executive of CRI, says the charity is committed to informing the debate, he said:
"Some of these substances are highly potent and can be very risky, possibly up to 10,000 times stronger than the street drugs they emulate, with tiny amounts able to trigger extreme psychoactive responses."
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Forensic scientist Dr Bernadette Prentice said 19 deaths between last June and February of this year could be linked to the drug.
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A British student, who claims he was tortured by police after being arrested in the United Arab Emirates, has been jailed for nine years for possessing cocaine worth £3.
Ahmad Zeidan, 20, from Berkshire, claims he was tortured into signing a confession after being arrested in December.
"I was made to sign documents in Arabic, a language which I cannot not read nor write. I now understand that I am being charged with possession of a narcotic substance with the intention to traffic," Mr Zeidan said in a statement.
Kate Higham, an investigator with the legal charity Reprieve, described the conviction at a hearing in Dubai as "the result of a shockingly flawed trial process.""The UAE must urgently reconsider Ahmad's case, while the British government must do all it can to push for his release," she said.
Mr Zeidan claims he was held incommunicado for several days when he was hooded, beaten, and threatened with rape.
The drugs - 0.04g of cocaine with a British street value of about £3 - were found in a bag in a glove compartment.
A Foreign Office spokesman said: "We are aware that a British National has received a custodial sentence in the United Arab Emirates. We are providing consular assistance."
The Press Association have approached councils across the UK and found children as young as four being referred by education and children's services to alcohol and drug specialists.
In the Freedom of Information request, more than half of under-13s - 59% - received treatment for cannabis misuse, while a third were treated for alcohol misuse.
A small number abused solvents.
Eight-year-olds had been referred to services in Waltham Forest and East Ayrshire, while nine-year-olds had been referred in Herefordshire, Liverpool, Oxfordshire, Rutland, the Scottish Borders and West Berkshire.
Authorities in Bury, Calderdale, Halton, Hull, Monmouthshire and Rochdale had seen 10-year-olds referred.
Some 366 children aged 12 or under were referred for treatment in 2012/13 in England, according to the most recent figures from Public Health England, compared with 433 in 2011/12.
Steve McCabe, shadow minister for children and families said he was "shocked" by findings stating children as young as four are being referred to drug treatment centres in the UK.
He said: "The government's current strategy towards drugs isn't working. This highlights the need for an urgent improvement in children and adolescent mental health services".
McCabe continued by saying a previous Home Affairs Select Committee set up "was interested in the way Portugal manages drug problems" and that there needs to be a "proper strategy to deal with many of the challenges of growing up."
The head of the influential House of Commons home affairs committee says he is "deeply concerned" at an investigation showing children as young as four are being treated for drug and alcohol misuse.
Labour MP Keith Vaz called on parents to do more to prevent risks to their children.
"It is right that these youngsters receive the appropriate help but we must look at the source of their problems," he said.
"It is vital that parents take responsibility and additional support is given to them in order to prevent children being exposed to drugs and alcohol in the first place."
It is "vital" to improve education programmes to stop young children having to be treated for drug and alcohol misuse, charities have said.
A survey by Mentor UK, who works to protect children from drug and alcohol misuse, suggested youngsters are not getting enough information.
The charity's director of programmes, Andrew Brown, said:
"We think it is vital that alcohol and drug education improve. Our own survey of teachers suggests that at the moment delivery is inconsistent, and that the norm is to timetable only one or two sessions a year.