Footage has captured a young boy's screams for help after he was caught in a dangerous rip current off the Cornish coast.
A volunteer lifeboat team was called to an unusual rescue when a nine-year-old girl became trapped between huge rocks on a beach in Wales.
Thieves have stolen life-saving quad bikes from Formby's Royal National Lifeboat Institution, in Merseyside worth around £20,000.
The number of people who died along Britain's coast in 2013 was the highest in four years, the RNLI said as it launches a campaign calling on people to Respect the Water.
Figures show that 167 people died in water-related accidents and a further 368 were rescued by lifeguard crews after getting into difficulties.
Cold water shock, rip currents and fatigue were common factors in contributing to accidents at the coast while alcohol played a part in 28 deaths last year.
As the temperature continues to soar RNLI coastal safety manager Ross Macleod called for people to stay safe around the water.
"We really feel that that number is too high and we need to do something about it," he said.
The campaign will be launched in Brighton today by England rugby player James Haskell who said: "This is about being smart and safe when you are there."
Two RNLI lifeboats based at Scarborough have been "temporarily stood down" after a search for a missing man on the North Yorkshire coast.
The search for a missing angler off the North Yorkshire coast is continuing. A helicopter was previously deployed to help search the cliffs near Burniston.
A lifeboat and helicopter have been deployed to search for a missing angler near Burniston, just north of Scarborough in North Yorkshire.
Lifeboat and helicopter search cliffs and sea near Burniston for missing angler @rnliscarborough
A spokesman for the Royal National Lifeboat Institution (RNLI) has confirmed that an aircraft accident occurred in the Cley area of North Norfolk this evening after reports of an air crash in the area.
Three lifeboats were deployed to the scene and have now returned to the RNLI base.
No further details were given on how many passengers were in the aircraft or on their condition.
More windy weather is forecast – take care on the coast and avoid places where big waves could sweep you off your feet.
Members of the RNLI team at Arbroath in Scotland had to contend with some very high seas this evening:
Both are boats escorting I the vessel. http://t.co/Q90ZMXAXXF
RNLI volunteers in Wells, Norfolk could have done with being rescued themselves after last night's record high tide sent waves crashing through the inside of their lifeboat station: