Tesco has been forced to change the packaging on its cartons of orange juice after a schoolboy spotted a grammatical error.
Supermarket Tesco have been given the go ahead to screen the advert, despite complaints it may encourage animal cruelty.
Three of our biggest names have revealed how badly they fared during retailers' most critical period - the run up to Christmas.
Tesco's own brand of ice cream cones are all displayed as "currently not available" on the supermarket's website.
The product recall only applies to the chocolate and nut flavour, according to the Food Standards Agency.
The Food Standards Agency (FSA) tonight said Tesco had issued a recall notice on all Tesco 4 x 110ml packs of chocolate and nut ice cream cones following the two incidents.
Tesco has undertaken a precautionary recall of this product as two individual Tesco chocolate and nut ice cream cones have been found to contain a tablet (for pain relief).
It said the supermarket had recalled all date codes of the product and would be displaying recall notices in stores.
A supermarket has recalled its own brand of ice cream cones after customers found "pain relief" tablets in two individual cornets.
Tesco said it is investigating the incident with their supplier after the tablets were found in two of its own brand chocolate and nut ice cream cones by two separate customers.
A spokesman for the supermarket said there have been no reports of any illness.
Customers have been warned not to eat the product and are advised to return the pack to the store for a full refund or to contact Tesco customer services on 0800 50 55 55.
Tesco has rejected claims made by Sainsbury's that its Price Promise is "misleading".
Tesco's UK marketing director David Wood said: "Sainsbury's argument against Price Promise has been heard and rejected twice already.
"Tesco Price Promise offers customers reassurance on the price of their whole shop, in store and online, not just the big brand products.
"When family budgets are under pressure, that is the kind of help customers want and the real question for Sainsbury's is why they aren't trying to do the same for their customers."
Sainsbury's commercial director Mike Coupe said it was "time to take a stand" on the row over the Tesco Price Promise, which the supermarket believes does not offer a fair comparison.
Mr Coupe said:
"Tesco says that whether, for example, a product is Fairtrade or MSC [Marine Stewardship Council] certified is just a 'minor part' of a customer's considerations - especially for value products. We disagree.
More than ever, customers want to let their values guide them and in price-matching its products with ours, Tesco is - when it sees fit - choosing to ignore factors such as ethical or provenance certification or even country of origin.
The Tesco Price Promise is a money-back pledge that compares the price of goods in a shopper's trolley at the checkout with prices at rival supermarkets Asda, Sainsbury's and Morrisons.
Any difference on comparable products is then refunded in the form of a Tesco voucher worth up to £10.
Sainsbury's believes the pledge misleads consumers because it does not make fair comparisons by, for example, matching products such as its Everyday Value Tea, which is not Fairtrade, with Sainsbury's basics tea, which is.
It added the pledge is also misleading on its basics water, which comes from a spring in Yorkshire, and is compared with Tesco's Everyday Value water, which Sainsbury's claims starts at the mains supply.
Sainsbury's is stepping up its fight against Tesco's Price Promise campaign in a long-running row over comparisons between the two firm's products.
Britain's third-biggest supermarket chain is to take its battle into the courtroom, by requesting a judicial review against a ruling by the Advertising Standards Authority (ASA) that rejected its complaint over the Tesco pledge.
The move comes after Sainsbury's lost an appeal against the ASA decision earlier this month, when a report by the watchdog's independent reviewer Sir Hayden Philips backed the ASA findings.
Mike Coupe, Sainsbury's commercial director, said it was "time to take a stand" on behalf of customers to ensure shopping decisions are not just based on price, but also factors such as ethics and provenance.
The campaign group Feeding the 5000 has welcomed Tesco's decision to report figures on food waste, but believes this is only the first step.
Campaigner Domnika Jarosz told ITV News:
We are pleased that Tesco has decided to report their food waste and have it audited by third parties, but we see this as a first step.
Supermarkets are responsible for far more than what they waste [in their supermarkets and distribution centres] because they control a large part of the supply chain.
– Domnika Jarosz, feeding the 5000
Their strict cosmetic standards - which reject straight bananas and cracked cauliflowers, for example - mean there is a significant amount of waste before products even reach the shelf.
As a result of pressure from consumers, supermarkets and retailers are starting to compete with each other to see who can lead the way on food waste. We hope other supermarkets will start measuring their food waste.