When Highfield Middle School teacher Catherine Haslam opened up to her pupils about her own experiences of bullying growing up, they took it on board and wanted to do something about it in their own school. Today the Prudhoe school has been hailed as one of the best in the country when it comes to tackling the problem.
Its anti-bullying group is run entirely by pupils, who act as mentors, advisors and friends to those who are being bullied and who feel there is nowhere for them to turn.
Such is the success that it's just won a Diana Award, and tomorrow a delegation from the school will head to London for an audience with the Prime Minister.
According to the charity Beat Bullying almost 70% of youngsters are bullied and nationally 20 children commit suicide as a result of it every year. For those involved in the Highfield Middle School project, many have been victims of bullying themselves and know exactly what it feels like.
Watch the full report on Highfield Middle School's award-winning bullying project here: