The North East is bracing itself for a tough year after the UK fell back into recession.
The economy contracted by 0.2% in the first three months of this year, which follows up a 0.3% contraction at the end of 2011. A recession is defined as two consecutive quarters of negative growth.
But the Institute for Fiscal Studies (IFS) says that the country has only felt 28% of the cuts so far, with the vast majority still to come by 2016/7.
The Institute for Public Policy Research said that it expects there to be a 9% rise in unemployment in the North East this year, leading to another 11,000 jobs being lost.
Despite this, a Gateshead-based printer, Gate7, said the double-dip recession was not unexpected and did not necessarily mean that the private sector was facing such a hard time.
Managing Director Kate Wickham said: "UK economic growth has been very flat for a long time, so it's not something that has come as a surprise.
"I think everybody has been preparing for this double dip, but it's not as spectacular as it was back in 2008/9. Certainly the negative figures are not as bad."
She went on to say that their order books were good, and that it was "business as usual" for the private sector.