The Government is going to issue £100 vouchers for parenting classes in an attempt to stem the breakdown of family discipline blamed for last year's riots.
The free vouchers will be distributed through Boots, the high street chemist, as part of the strategy to ensure a wide a take up as possible.
The scheme - known as Can Parent - is said to be the brainchild of David Cameron's strategy adviser Steve Hilton, who is leaving Downing Street for the next year to lecture in California.
A spokesman for the Department for Education said: "We want all families to be able to easily access excellent information on parenting."
Under the plan, parents will be entitled to up to 10 two-hour sessions.
As well as Middlesbrough, the scheme will be piloted in Camden, North London, and High Peak, Derbyshire.
Parents will be able to use the vouchers to buy lessons from independent organisations such as the National Childcare Trust.
Currently the courts can impose such classes on the parents of unruly children, but ministers hope that the involvement of Boots will persuade families to see them as normal as ante-natal classes.