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  1. ITV Report

Young people fear negative stereotyping

Teen website creator Robert Austin has struggled to find part-time work Photo: ITV News Tyne Tees

Teenagers believe negative stereotyping is affecting their chances of getting a job.

1,000 young people aged between 14 and 17 were questioned by the think-tank Demos. Four out of five believed they were unfairly represented in the media, and the majority of those said it was denting their ability to find work.

The Demos report says words like 'binge-drinking', 'yobs' and 'crime' were most commonly associated with young people in the media; contrasting with positive descriptions like 'caring' and 'hard-working', used by their teachers.

Robert Austin from Newcastle set up a website called Teenwise to celebrate the achievements of his peers around the country. While studying, he has tried to find part-time work, without success.

"I've tried my hardest to get a job over the last year so I'm not always living off my mum and dad. It is hard because employees don't want to have the risks of employing someone young because they read the negative stereotypes and think, do we really want the risks of having someone like this working in the workplace?"

– Robert Austin, Sixth Former

The picture is not so bleak everywhere. This time last year, David Middleton was an IT apprentice. Now he is working full-time for the Sunderland company which provided his training. He says success is a combination of the right skills and the right attitude.

David Middleton (r) has gone from apprentice to assessor in a few months Credit: ITV News Tyne Tees

"I think it's always about your personal attitudes and attributes not just about what the employer is looking for. I think if you can portray yourself if a positive light and put yourself forward, then you've always got a great chance."

– David Middleton, Xiscad Training

Elsewhere, the Demos survey goes on shatter some misconceptions of young people, suggesting they are more interested in social issues than previous generations.

Watch my full report here: