Newcastle's Grainger Market has signed up to a national charter, guaranteeing that its traders are not selling fake goods.
It is the latest North East market to join the Real Deal National Charter. Traders and the local authority have signed up.
It follows a sweep by Trading Standards officers, confirming that no fake goods were on sale.
Helen Ford has a full report:
Newcastle's Grainger Market has signed up to a national charter, confirming its traders do not sell counterfeit goods.
The Real Deal campaign is an attempt to tackle the growing trade in fakes.
Trading Standards officers say shoppers can be tempted by what appears to be a cheap bargain at Christmas, which turns out to be a poor quality, or unsafe, copy.
Cllr Linda Hobson explains why the charter is important:
Newcastle's Grainger Market has declared war on counterfeit goods, by signing up to a new charter.
The Real Deal National Charter is an attempt by markets across the country to tackle the growing number of fake goods.
By signing up, Grainger Market traders want to send the message that it is a 'fake free zone'.
It follows a sweep by Trading Standards officers earlier this year, confirming that no counterfeit goods were on sale.