England's eight million smokers are being encouraged to quit next month as October gets renamed Stoptober.
The campaign arrived in Sunderland today, September 20, in the form of a giant red wheel. It was being pushed by former 40-a-day smoker, Rory Coleman.
Since quitting 20 years ago, he has run nearly 800 marathons. Now he is running a marathon a day for 28 days to encourage others to give up.
The national Stoptober roadshow has arrived in Market Square in Sunderland today, September 20.
The campaign is encouraging people to stop smoking in October. People can find out about support available to them from the Sunderland NHS Stop Smoking Service.