Men in the North East are among the top spenders when it comes to buying for their loved ones on Valentine's Day.
- Men in York spend an average £62.67
- Men in Newcastle fork out £43.77
- Men in Aberdeen spent the least - under £10
The study, conducted by hotel chain Travelodge, also found Britons are spending 98 million pounds more this Valentine's Day compared to 2012.
2000 people were surveyed.
More top news
Amber warnings predicting strong winds and heavy rain remain in place for the region.
Teesside Crown Court heard the 61-year-old made more than a million pounds profit running Albert Skip Hire in Darlington without a permit.
Virgin Trains East Coast say passengers may use Great Northern, Hull Trains and Grand Central on routes to help complete their journey