Traders in part of Gateshead say work to build a new supermarket close to a busy shopping centre is driving business away.
Work is now underway to build a Morrison's supermarket close to a Blaydon's main shopping centre.
But the work has drastically reduced the available car parking space.
Traders say the disruption is putting people off shopping there and fear many will go out of business before the new supermarket is even finished.
More top news
White Rose flags and crowds half a dozen deep met the riders as they swept through the towns and villages of North Yorkshire.
The Black Cats boss has spoken to the media following his side's one nil defeat to Bournemouth which relegated them from the Premier League.
The Black Cats will play next season in the Championship after being relegated from the Premier League.