19 hours into his gruelling challenge Tony 'the fridge' Morrison says he has been overwhelmed by the support he's received from the public.
A team of volunteers have kept him going through his challenge and scores of well wishers have taken to Newcastle/Gateshead Quayside to cheer him on.
At this stage he looks unlikely to finish the 100 miles in 24 hours, but he will still set a world endurance record for the most miles covered in 24 hours while wearing a fridge!
More top news
Speaking after Sunderland's 3-2 defeat, Moyes said: "It can't always be me leading them by the hand and showing them what they should do".
Hundreds have left the Civic Centre in Sunderland as this year's Sunderland Pride gets underway.
It happened after yesterday's football game, which saw Barrow win 2-0 against York City.