The row over a comment from a Conservative peer that parts of the North East are "desolate" could actually help the region. That's the opinion of one of the people whose job is to attract visitors to Northumberland.
Northumberland Tourism Development Manager Jude Leitch said she wanted to thank Lord Howell for his comment, in a debate over fracking, because of the opportunity it had given people to sing the praises of the region.
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The singer's solo tour kicks off in Edinburgh in April and will see him play venues across the UK and Ireland.