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'Red Bull' drink billionaire dies

Chaleo Yoovidhya, who rose from poverty to become one of the world's richest men has died in Thailand.

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Life of 'Red Bull' drink billionaire

Born in central Thailand's Pichit province to a Chinese father and a Thai mother who reportedly sold fruit and ducks to survive:

  • Mr Chaleo died the third richest man in Thailand
  • He started a small company, TC Pharmaceuticals, in the 1960s
  • He formulated an energy drink prototype a decade later called Krathing Daeng, or Red Bull
  • Chaleo was married with five children

He reportedly died of natural causes.

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