Deborah Arnott, chief executive of campaigning charity Action on Smoking and Health, said: "The consultation is just the first step, putting us in pole position to be the first European nation to put tobacco in plain, standardised packs.
"Now that cigarette advertising, promotion and sponsorship and tobacco displays have all been banned this is the obvious next step if the Government truly wants to make smoking history."
More top news
Passengers cry out and prayers are heard as a plane endures turbulence so severe it forced the pilot to take an unscheduled landing.
Michael Swain says the 'fantastic' surgery has made a huge difference to his life.
The brother of a teen who disappeared in 1979 has told ITV News he is "convinced" he was a victim of an alleged Westminster paedophile ring.