Advertisement

  1. National

Parents' fears over child ads

Nine in 10 parents are concerned about the commercialisation and sexualisation of childhood, and think there are problems with the way some companies advertise to children, according to a poll for the Chartered Institute of Marketing.

View all 6 updates ›

Parents fears over sexualisation of children

9 in 10 parents worry about child-targeted adverts Credit: PA

Parents remain most concerned about sexually explicit outdoor advertising, marketing during children's TV programmes and inappropriate products for children.

Targeting children on Facebook and in stores are other significant concerns.

More top news