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Wiggins eyes Olympic win

Bradley Wiggins has become the first British winner of the Tour De France in its 109 year history. He says he will now begin training for the London Olympics.

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Wiggins win boosts Tour de France TV audience

Bradley Wiggins' Tour De France win sparked a 25% rise in the TV audience for the legendary cycle race as a record number of people tuned in to see the historic victory.

A peak of 3.6 million watched the live coverage on ITV1 and ITV4 to see Wiggins lead the peleton home yesterday before teammate Mark Cavendish claimed a record fourth-consecutive final stage victory on the Champs-Elysees.

Wiggins became the first Briton to win the gruelling race.

Coverage on ITV4 - the TV home of the Tour De France - was up by a quarter on 2011 for the combined viewing figures for the live broadcasts, a nightly highlights shows and a morning repeat, ITV said.

  • For more on Wiggins' win, including race highlights and interviews, visit ITV Sport

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