Sadly July was a lacklustre month and it's doubtful this trend will change as early expectations that the Olympics will raise retailers' fortunes look to be wide of the mark.
Central London's retailers are already being hit hard by shoppers actively avoiding the capital.
It's likely that any blip of benefit the Games bring will be short-lived.
More top news
Mobile phone giant O2 has apologised after service suddenly went down in a number of areas across the UK, sparking a flood of complaints.
A grandma who became an online hit when her grandson started tweeting pictures of her balancing things on her head has gone viral - again.
Raincoats and wellie boots are the order of the day this half term, as forecasters predict a gloomy school holiday.