Elisabeth Murdoch, the daughter of media tycoon Rupert Murdoch, has distanced herself from her brother James as she warned of the dangers of unethical profiteering during her landmark speech to television executives in Edinburgh.
Ms Murdoch, who founded the production company that boasts MasterChef and Merlin within its output, quoted from her brother's 2009 MacTaggart lecture in which he said profit was the only "reliable and perpetual guarantor of independence".
– Elisabeth Murdoch
The reason his statement sat so uncomfortably is that profit without purpose is a recipe for disaster. [The industry and] global society [need to] reject the idea that money is the only effective measure of all things or that the free market is the only sorting mechanism.