Patent case impact on Samsung 'quite limited'

Despite having to pay over $1 billion in damages to Apple, Samsung may yet recover, says a patent expert.

The impact on Samsung will be quite limited, as affected models are mostly legacy products and its new products did make some design changes to avoid potential litigation.

Still ... it's a sweeping loss in the most important market. It's inevitable that Samsung's brand will be negatively affected - Samsung could be perceived as a copycat.

– D.J. Jung, representative patent attorney for SU Intellectual Property

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Samsung loses Apple battle

Apple has won a victory in its legal fight with Samsung, being awarded more than $1 billion in damages relating to iPhone and iPad features.