Ed Miliband has told Daybreak that he doesn't look at the pools and reckons voters are more interested in what's happening with their family finances.
He said: "I'll keep on talking about the issues that matter to people and in the end the British people are the boss and will make the decision in the next general election."
The spirit of Conservative legends has been regularly evoked at Labour's party conference.
ITV News heard what voters in the marginal seat of Corby, due to hold a by-election in November, thought of Ed Miliband's speech.
There are plenty of reasons to take issue with the substance of Ed Miliband's speech this afternoon.