Republican presidential candidate Mitt Romney said he "was just completely wrong" for saying 47 per cent of Americans considered themselves "victims" who were "dependent on government".
The former Governor of Massachusetts told Fox News' Sean Hannity: "Now and then you're going to say something that doesn't come out right. In this case, I said something that was just completely wrong".
"I absolutely believe however that my life has shown that I care about 100 percent. And that's been demonstrated throughout my life. This whole campaign is about the 100 percent. When I become president, it will be about helping the 100 percent".
When the video was posted online on September 17 by magazine Mother Jones, Romney said his comments had been "not elegantly stated" but that he stood by them.
The US unemployment rate has edged down to 8.1% nationally but any failure to continue that momentum will be seized upon by Republicans.
The lackluster debate performance from Obama, who has been called the greatest communicator since Reagan, gave us our October surprise.
The dust is settling on a successful night for Mitt Romney but the show must go on.