Umanets is one of the founders of "Yellowism". He describes as "neither art, nor anti-art":
Yellowism is not art, and Yellowish isn't anti-art. It's an element of contemporary visual culture. It's not an artistic movement. It's not art, it's not reality, it's just Yellowism.
It can't be presented in a gallery of art, it can be presented only in a Yellowistic chambers. The main difference between Yellowism and art is that in art you have got freedom of interpretation, in Yellowism you don't have freedom of interpretation, everything is about Yellowism, that's it. I am a Yellowist.
I believe what I am doing and I want people to start talking about this. It was like a platform. I don't need to be famous, I don't want money, I don't want fame, I'm not seeking seeking attention. Maybe I would like to point people's attention on what it's all about, what is Yellowism, what is art?
More top news
Jeremy Renner has joked that director Joss Whedon's task on The Avengers film set is like "herding kittens".
Monster hunters can now explore Loch Ness on Google Maps - but will you be able to spot Nessie?
An elderly and vulnerable man is fighting for his life after being mugged while riding a mobility scooter.