'I love Dave' cufflinks to counter the Boris effect
In addition to the "I love Boris [Johnson]" cufflinks being sold at the Conservative conference in Birmingham, there is also a "I love Dave" edition for loyalists.
The burning question is, which ones have sold more?
Boris Johnson pledges loyalty to 'broom' David Cameron
Boris has pledged his loyalty to the Prime Minister, telling the Conservative Party conference David Cameron will win the 2015 election.
Boris Johnson to take centre-stage at Tory conference
London Mayor Boris Johnson will deliver a keynote speech at the Tory party conference, amid speculation about his leadership ambitions.