Two price hikes on the same day will just reinforce the views and prejudices of consumers – whether justified or not - about a lack of transparency and competitiveness in the market.
People are not convinced that they are getting a fair deal. Unless they can be reassured about the relationship between costs, prices and profits, consumer distrust will continue, companies won’t get their message across, and the success of the regulator will be questioned.
Consumers need to see the Government and regulator taking big steps to help mitigate the rising cost of energy for customers.
The Chancellor has urged energy companies to reconsider their price hikes, in an interview with ITV News.
Households across Britain could be plunged into a "long, cold winter" after two major energy suppliers increased their prices today.
British Gas has confirmed they are putting their energy prices up for this winter by an average of six percent.