More than a quarter of a million people pledged to stub out their last cigarette during the "Stoptober" anti-smoking campaign, the Government has announced.
The month-long NHS quit drive, which runs until the end of October, encourages smokers to kick the habit.
Research suggests that those who successfully give up for four weeks are five times more likely to stay smoke-free.
Health minister Anna Soubry said the £5.7 million campaign had "exceeded expectations".
More top news
Nick Clegg will attempt to win over the female electorate when he kicks off the Liberal Democrats' general election campaign later today.
Up to £140 billion of savings could be released when over 55-year-olds are allowed to cash in their pension pots from April 6th.
The party's plans include a £2.5 billion Time to Care fund for the NHS, capping rail fare increases and 3,000 more midwives.