We have held back from increasing our prices for as long as we possibly could and at the same time have worked hard to reduce our own costs as a business so that our customers can get the best price possible. However, some 16 months after our last price increase, and almost a year since we actually cut our electricity prices, we have had to make the difficult decision to increase our prices.
– Tony Cocker, E.ON Chief Executive
In the next few days every customer affected by this price change will receive a letter from us explaining the detail behind this announcement. Wherever we can, we will include the likely impact on the customer's own bill.