Top retailers bring Christmas sales forward

Many retailers are bringing their traditional Boxing Day sales forward to Christmas Eve as they compete to entice customers and boost sales figures.

Marks and Spencer's online sale will begin at noon today, John Lewis will follow at 5pm and Currys/PC World at 7pm, according to the Daily Mail.

Marks and Spencer
Marks and Spencer is starting its online sale earlier this year Credit: Paul Faith/PA Archive/Press Association Images

Online giant Amazon will also start its sale on Christmas morning, a day earlier than usual.

Advertisement

Boxing Day sales start early

The traditional Boxing Day sales have been brought forward to Christmas Eve. Dozens of retailers are trying to out-do each other and win customers' hard-earned cash.