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'Hidden nasties' in food exposed

ITV will air the first ever health-focussed ad break tonight at the start of a graphic new campaign to expose the 'hidden nasties' in everyday food and drink.

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Public 'lacking knowledge' about levels of fat and sugar

The healthy living campaign comes as a survey reveals the nation's lack of knowledge about food.

  • Half of those surveyed didn't know that there are 11 lumps of sugar in a can of cola
  • 49 percent aren't aware that a large takeaway pepperoni pizza has two times the recommended maximum daily intake of saturated fat

Source: Food IQ/Censuswide

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