Half of all illegal ivory ends up in China, where business is booming. In the past few years, the black market price of raw ivory has tripled.
As the economy there grows, so does the appetite for what is seen as a luxury item.
ITV News China Correspondent Angus Walker reports on Beijing's ivory market.
Illegal poaching in Africa is being fuelled by a growing demand for ivory from wealthy consumers in China, and across Asia.
The poachers who slaughtered 12 elephants at the weekend were likely big-time gangsters fuelled by consumer demand in the Far East.
A family of 12 elephants has been killed and their tusks hacked off in the worst recorded incident of ivory poaching in Kenya's history.