Cameron says Britain needs to 'sell itself' better

David Cameron has admitted that there may be a problem with how Britain sells itself.

The Prime Minister says that is why he has travelled to India with a huge trade delegation.

Click here for Cameron's article on why leading British trade delegations is a vital part of his job.

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PM in India for big trade push

David Cameron is in Mumbai to head up the largest trade delegation taken overseas by a Prime Minister and to "open doors for British business" in India.