Certainly it looks like year-on-year growth was much higher for Samsung's mobile phone unit than for Apple's iPhone segment.
That's a testament to the broad appeal of Samsung's device range compared with the relatively high-end focus of the iPhone.
It's also helpful that Samsung has device launches throughout the year, which help to keep demand going on a more consistent basis, whereas Apple suffers from strong seasonality.
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It comes in contrast to other major European countries including Germany, France and Spain where growth exceeded expectations.
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