Alton Towers unveils 'world's first' 14-loop roller coaster

What it would look like to ride The Smiler at Alton Towers
What it would look like to ride The Smiler at Alton Towers Credit: ITV Central

Alton Towers has unveiled what it claims is the world's first roller coaster with14 loops.

The Smiler features a 30-metre drop as well as optical illusions and psychological effects "designed to mess with your mind".

Experience riding The Smiler through this first-person video on the ITV Central website.

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