British Gas has said it could offer free electricity on Saturdays in a bid to reduce demand on weekdays.
The energy firm has announced plans to trial the initiative and could make it available to customers by mid-2014.
British Gas owner Centrica already offers a Free Energy Saturdays tariff to customers in the US.
A spokesman for Centrica said: "We are looking to see whether we can introduce it into the UK for customers with a smart meter.
"Once we have trialled it, if it works then we could potentially offer it as a product for customers from the middle of next year."
More top news
We are set to enjoy some sunshine after all that ice, snow and frost - albeit with temperatures still low.
The woman who was raped by Ched Evans has been forced to move house five times since being identified on Twitter, her father has said.
After ice and snow, a more dry and settled picture across the UK today - but it's still set to be chilly.