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'Lads mags' agree to cover up

Tesco is bringing in new rules to control the sale of "lads mags". Sales will be restricted to over 18s and magazine covers will be "toned down" or placed in a bag.

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Tesco makes 'lads mags' over-18s only

Tesco has announced that so-called "lads' mags", usually featuring images of scantily clad women, will only be sold to customers over 18 years of age in the supermarket.

Lads' mags such Nuts, Zoo, Front and Loaded will be affected by new controls applied by Tesco. Credit: Dave Thompson/PA Wire

The new restriction, starting from now, is one of a raft of measures made by the supermarket in response to customer concerns about the racy images in magazines such as Nuts, Zoo, Front and Loaded.

A Tesco spokesman said: "We are restricting the sale of these magazines to people over the age of 18 to reassure parents who do not want their children to be able to purchase these titles."

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