Tom Butler, social media editor of gaming site IGN.com, said GTA V's release would be the biggest entertainment release of the year.
Grand Theft Auto V will be the biggest entertainment launch of the year and possibly all-time with levels of consumer anticipation outstripping Harry Potter and Twilight.
With gamers queuing at midnight to be among the first to play and the developer boasting thousands of hours of game play, there's no surprise that we're likely to see an outbreak of GTA flu this September.
The gaming site polled 10,995 readers to ask whether they would take time off work on Tuesday when the GTA V goes on sale.
According to its findings, 5,059 readers (46%) said they booked the day off as holiday.
The days of glitzy games launches, like that of Grand Theft Auto V today, could be numbered in the UK as EU controls put the brakes on.
Grand Theft Auto 5 is due to be released next week to more hype than ever before. Here is a look at how the series all began.
Next week will see the highly anticipated release of Rockstar Games' Grand Theft Auto 5 on Playstation 3 and Xbox 360.