The description of the "gay best friend" product, which had censored the word gay from its product title, said: "If SEX in the City and Will & Grace taught us anything, it's that g#y best friends are in this season.
"Although not much can be said for his own attire, your Inflatable g#y Best Friend is ready to give you fashion advice, tell you if your bum looks big and b##ch about everyone who doesn't wear Jimmy Choo's."
The inflatable was described as having a "Gary Lineker-esque face" and advertised as an "ideal gift" for hen nights, Christmas and birthdays.
More top news
Firefighters rescued 42 people after they became stranded in the Asda supermarket in Kilmarnock by heavy flooding.
Farmer Gareth Wyn Jones is hoping for a festive online hit with footage of sheepdog Cap rounding up sheep.
For one young Australian, Santa Claus brought the greatest present of all this Christmas - the gift of life.