Motoring, wildlife and safety groups repeatedly warn road users of the dangers of deer on highways.
- The toll of deer involved annually in vehicle collisions in the UK is estimated to be as high as 74,000
- Road accidents involving deer also result in more than 450 human injuries a year as well as several deaths
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Both the pilot and the passenger died in the collision shortly before 5pm near Shaw Lane, Shifnal near Telford.
Councils have been warned not to use instruction leaflets after accusations that they appear to promote the 'In' campaign.
The rumour led to praise from many fans - while some said they would be boycotting the film.