Alex Salmond has been asked what independence would cost the average Scot.
He cites figures showing that they would have been £2,400 better off over the last five years if Scotland had controlled its own finances in that period.
In the first year of independence, Scots would be around £600 better off on average, he says.
There are serious doubts about if, how and when an independent Scotland will take its place in the EU.
Alex Salmond has launched his Government's blueprint for independence and told voters that Scotland's future was now in their hands.
Nobody I spoke to in Alloa told me the independence white paper had bowled them over or even changed their minds.