Tourism businesses affected by the floods are to be given £2 million of Government support fund to "get back on their feet as quickly as possible", the Culture Secretary said.
Maria Miller said: "Experts will be put on the ground to help small businesses with practical advice and communications while a bespoke Easter marketing will bring people back to the areas hit."
More top news
Phillip Schofield has revealed that an eccentric fan who wanted to marry him arranged a wedding - leaving him with the bill.
Very young children are just as likely to spread the disease as they are to catch it, a health chief warned.
Anger at the verdict in the shooting of black teenager Michael Brown has left the US deeply divided during its celebration of togetherness.