More than half of Britons say it is most important for banking to be easy to understand, a new ITV News/ComRes poll has found.
The survey of 2,034 British adults found that 57% said banking should be simple, even if this means less choice between different bank accounts.
More than two thirds thought there is generally a good choice of different banks available (70%) and it is generally easy to change bank accounts (67%).
More top news
After flooding and thunderstorms, a quieter night ahead
Boris Johnson announces funds for troubled country in a bid to stop an influx of illegal migrants and terrorists taking advantage of chaos.
The former US Presidential candidate says her "skin crawled" during her infamous second TV debate with Donald Trump in a new memoir.