A Labour backbencher has slammed the party's "disastrous" electoral strategey and criticised Ed Miliband for not reaching out to a wider spread of voters.
John Mann told BBC Radio 4's World At One programme: "He's not broadening the appeal to take into account the views of people like me and other MPs and the views of our constituents.
"That isn't happening, that's why they didn't take on Ukip. Some of the pointy heads at the top of the party thought that Ukip doing well is what we needed."
The Bassetlaw MP added: "The people deciding strategy at the top, without question, had a strategy of ignoring Ukip instead of taking them on and that was a disastrous strategy."
UKIP's successes in the local elections have raised the possibility of them winning a Westminster seat at the general election.
A year ahead of the general election, Ed Miliband's party is seeing only patchy support in areas it should expect to gain ground.
UKIP are likely to make Rotherham a key target for 2015 after a storming result in the local elections.