Supermarket bosses admit to ignoring sell-by dates

The heads of some of Britain's biggest supermarkets have admitted they regularly ignore sell-by and best-before dates on food they buy for their own families.

Supermarket bosses said they regularly ignored the sell-by date on food products. Credit: Jeff Moore/Jeff Moore/Empics Entertainment

Speaking to the Times magazine, the boss of Morrisons, Dalton Phillips, said he preferred to smell food to see whether it was still OK to eat.

The managing director of Waitrose, Mark Price, said he regularly ate food such as bacon, eggs and vegetables "a day or two after" the use-by date.

The head of the Co-Op's food business, Steve Murrells said: “If you’ve got food in the fridge, and it’s one day past its sell-by date, it’s fine.”

Read: Supermarkets' multiple buy deals 'lead to food waste'

Advertisement

Today's top stories