YouTube said it will block videos from indie artists such as Arctic Monkeys and Adele, unless they sign up to agreements surrounding its new ad-free streaming music service.
Google, which owns YouTube, has been renegotiating contracts as it prepares to launch the music subscription service and has signed deals with the major labels.
But the internet giant is threatening to block independent artists from using the entire YouTube platform — free or paid — if they do not agree to the terms of the new streaming service.
Robert Kyncl, YouTube's head of content and business operations, told the Financial Times that videos from independents could be blocked "in a matter of days," if new licenses were not negotiated.
YouTube's entry into the music subscription market comes after Amazon launched a similar service for its Prime members, and Apple bought online music service Beats Music.