The Israeli army said terrorists in Gaza are paying the price for their "grave mistake" of attacking Israel as the Palestinian death toll in the region passed 100.
The Israeli Defence Forces' chief of staff Benny Gantz said Palestinians were "bringing disaster upon themselves".
IDF Chief of Staff: Terrorists in Gaza made a grave mistake by attacking the people of Israel. They are bringing disaster upon themselves.
It's been an emotionally exhausting day in Israel and Gaza as hopes for peace were raised then dashed then raised then dashed again.
In the court of international opinion, this is how Israel wins a battle and still manages to lose the war.
Until the Israelis and the Palestinians find a way of resolving the underlining conflict this will not be more than a pause.